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Sven Hamberg

CPO at Funnel
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Recent Posts

TikTok - Video metrics

Written by Sven Hamberg, CPO at Funnel
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The TikTok connector just got updated with some new metrics around video performance. To include these metrics, select the report type Ad when configuring your TikTok data source.

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Topics: New Fields, TikTok

Improved activity check for admins

Written by Sven Hamberg, CPO at Funnel
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The list of users in the Funnel subscription now shows when each user was last active. This is hopefully helpful in understanding which are your most active Funnel users and which ones might need a nudge!

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Topics: Admin

LiquidM - New fields

Written by Sven Hamberg, CPO at Funnel
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We've added two new fields to the LiquidM connector: Country and Device Type. These fields are optional and must be selected when creating a new LiquidM data source in order to be included.

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Topics: New Fields

User role visible in Account lists

Written by Sven Hamberg, CPO at Funnel
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The role your user has for the various accounts you have access to is now visible where accounts are listed. This includes the navigation dropdown in the top menu, as well as the list of accounts on the start page.

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Lookup from Data Source - New feature

Written by Sven Hamberg, CPO at Funnel
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The custom fields lookup operator just got new capabilities! You can now create a lookup rule that performs the lookup in a data source in your Funnel account. This means that you can now create your lookup rule so that the list of lookup values and results are dynamic.

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Topics: Data Transformation

LinkedIn - New fields

Written by Sven Hamberg, CPO at Funnel
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Three new dimensions are available for the LinkedIn ads connector: Lead Form UTM Campaign, Lead Form UTM Medium and Lead Form UTM Source

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Topics: New Fields

AdWords (Google Ads BETA) - New field

Written by Sven Hamberg, CPO at Funnel
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The AdWords connector now has the option to include the dimension "Labels" when configuring a data source to pull data using the Google Ads BETA API.

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Topics: New Fields, Google Ads

Metric icons in dashboards and reports

Written by Sven Hamberg, CPO at Funnel
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Metrics in dashboard widgets now come with icons that lets you know what their source is. This is especially useful if you have metrics that have the same name but originate from different types of data sources. Since reports are based on dashboards this means that metrics in reports also have these icons.

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Custom metrics editor "Expert mode"

Written by Sven Hamberg, CPO at Funnel
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The custom metric editor now lets you edit the metric definition by typing. To do this, active "Expert mode" by hitting the </> symbol in the metric definition area:

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Include aggregatable custom metrics in exports

Written by Sven Hamberg, CPO at Funnel
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It is now possible to export aggregatable custom metrics with Funnel's data warehouse connectors to Google BigQuery and Amazon S3. For a metric to be aggregatable it must be possible to sum its values to a meaningful total.

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